The FHM500 is the prestigious list of the 500 most beautiful women that is launched in a magazine every year. This year we joined forces with FHM, TABAC and Wehkamp to sell as many magazines as possible online. The magazine was sold out online 2 days before father’s day making the campaign a big succes.
The focus of the collaboration was to drive as much traffic as possible to the landing page and specific product pages on the Wehkamp website.
- Campaign Strategy
- Adaptive & Sequential Advertising
- Social Content & Advertising